Bonnie Tu, Chairperson of Giant Group was awarded the “2024 Women of the Year Awards” in the “Embracing Change” category by BAZAAR Taiwzn today at the BAZAAR at Work Summit. This accolade from Harper’s BAZAAR celebrates her exceptional achievements in corporate leadership, digital transformation, and sustainable development, highlighting Tu’s impact in advancing the global cycling industry with her forward-thinking approach.

As the world’s first fashion magazine with 157 years of history, Harper’s BAZAAR created the Women of the Year Awards to honor outstanding women in arts, business, technology, and philanthropy who demonstrate leadership and innovation. Since 2022, BAZAAR Taiwan has held the BAZAAR at Work Summit in Taiwan, annually presenting the Women of the Year Awards in three categories: “Embracing Change,” “Inspiring Dreams,” and “Advocating Initiatives.” Chairperson Bonnie Tu received the “Embracing Change” award for her contributions to digital transformation, promoting women’s cycling, and fostering employee innovation and personal growth.

In 2008, Tu founded Liv, the world’s only bicycle brand dedicated exclusively to women, crafting products and services tailored to the unique needs of female riders. A passionate cyclist herself, Tu actively participates in cycling events and challenges, deeply believing in the power of cycling to unlock women’s limitless potential and inspire more women to push beyond their boundaries.

Looking ahead, Giant Group remains committed to providing innovative products and services, actively promoting a new cycling culture, and striving to spread positive influence through cycling to create a better future.